It’s good to increase the likes for your posts of Facebook Fanpage, but it’s even better to create the most shares for those posts.
Sharing on youtube means your content will be wider spread on social networks which accordingly makes the products and service of your enterprise more well-known in public.
Following are 11 ways to increase the number of shares on each piece of content.
You should post status 5 times per week in order to maintain the number of your fans.
2. Choose the right time
The best time to post depends on your business partners. For example: 7:00-12:00 and 15:00-23:00 for restaurants.
3. Use an eye-catching image.
Your photo should make people laugh, cry, or go “aww!”
It’s advisable to use video and image along with your messages.
4. Keep the narrative short
A study by Buddy Media showed that posts 80 characters or less in length receive 27% higher engagement rates. Considering how much content flies by fast in the new moving Ticker at the top right of your Facebook home page, and also in the News Feed, it makes sense that a shorter post will catch Facebook users’ attention quicker.
5. Use Suitable Content
6. The voice of Trademark
They are your fans because they like/love/adore what you do. What you show on Facebook is what makes the image of your trademark.
7. Include a call to action
Invite your friends, subscribers, fans and their friends along with visitors to your page to share your posts with their friends, subscribers and fans.
Simple calls to action such as “Click like if you agree” often work well, so long as the preceding statement/question is relevant. Asking people to add their comments is good too. But, it’s the Share that will likely create the greatest exposure for your page/profile.
This image of 3-D sidewalk art posted by Gallery 2166 simply says, “Dare you not to share this. It’s too amazing.” Yep – 11,449 Facebook users have shared the image so far! (Thanks to Jamie Burnett for the link to the image).
8. Write about timely topics with helpful tips and resources
Given the rapid changes on Facebook and the constantly moving social media landscape in general, there’s often plenty fodder to share up-to-the-minute tips, new strategies, and useful resources on your Facebook page and/or profile. These types of posts can be any length and might include links and/or photos or videos. The point is your Facebook network and extended community will find extreme value in reading and sharing the post.
This example from my own fan page is a post with seven tips for staying safe on Facebook – which received 247 shares. I wrote the update on the back of Mashable’s blog post about Facebook stating that a staggering 600,000 log-ins per day get compromised. Note the use of the simple, eye-catching image.
9. The value of your content
Before taking any action of sharing your post, ask yourself “what will your fans receive from your messages?”
10. Share more videos
Among large audience clients (celebrities and brands), we typically see the most shares coming from unique/interesting videos. Usually, these are behind-the-scenes peaks, though we’ve seen great sharability from loved-but-forgotten YouTube videos too.
11. Lastly, take time to click through and thanks those who share your content.
On Facebook, this is really easy to do as the Shares show in a popup window and you can easily click like and add a quick comment. People love to be acknowledged 🙂